Logan Marketing, Salem, MA

Home
Consulting
Products

Organizational Development

Business Strategies and Planning

Fine Tuning the Marketing Mix

Cross Cultural Import/Export
Marketing

Research & Maximizing the Value of Data

Competitive Tracking and Analysis

Project Management

Special Assignments



 

Home
Consulting
Products

Internet and Social Media Technology

It is difficult to attain a comfort level with all of the available technical options. There are so many options and they are changing every day.

A few ideas and techniques that need to be considered are:

a.) Creating a tiered approach to outward communication - basic, intriguing information available on a broader scale plus higher-level, more revealing information reserved for identified leads or customers who must identify themselves through a registration or subscription mechanism;

b.) Establishment of a process of information generation that enables the organization to be continually active in producing legitimately beneficial content geared to the interests of potential contacts;
 

c.) Working the technology for new business by being visible and easy to connect to for the broadest range of potential contacts, e.g. considering the applicability of using "QR" codes on printed matter;
and,

 


d) Employing all available media to reinforce relationships with newly identified contacts, e.g. interactive web - online meetings training, and "webinars"; more traditional electronic - direct email messaging with rich content; along with non-electronic methods - print newsletters.
 

Ideas on developing a strong social media message for any organization.
Back to intro page on social media marketing.
Questions? There is certainly a great deal to discuss. 
 
Or play another key in the marketing mix...  
Advertising Promotion Publicity and Media Relations Internet & Social Media Marketing  Trade Shows Sports and Events

  • Logan Marketing 

  • 17 Warren Street, Salem, MA 01970

  • (978) 744-6093

  • Email Jim Logan

Additional Services: Logan Marketing is affiliated with:

Virtual Productions. Jump to Virtual Productions, Gloucester, MA for a full menu of photographic, technical, digital production, and prepress services:


Client orientation: What goals are you seeking to achieve? Let's establish a system which hits your targets. We have one GUARANTEE: we'll have more questions than answers... but you will end up with a richer mix of results-oriented, effective business thinking without the trappings, without the jargon, and ready to put to good use.

Initial review at no charge, contact: Jim Logan

Have a good day.

Obliterate acrimony.

© Copyright Logan Marketing Management 2010, 2011. All rights reserved.
For additional notice on copyright and intellectual property information.