| SERVICES:
Organizational Development
Business Strategies and Planning
Fine Tuning the Marketing Mix Cross
Cultural Import/Export
Marketing
Research & Maximizing the Value of Data
Competitive Tracking and Analysis
Project Management
Special Assignments
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Trading Fruitfully
across Borders and Barriers
(Chinese translation)
Post
911 International Trade is More Challenging.
Americans less
trusting.
Security a growing hassle – ocean, air, everything.
International attitudes toward USA less open.
Added pressures on the dollar.
More
of a challenge for new exporters to the USA.
Need to understand changing markets, not just offer products.
Americans fearful, patriotic, reluctant.
Difficult to present proper literature, web pages, sales programs.
Necessity of creating friendly, trusting relationships with buyers.
Americans selling abroad face a more competitive world.
Language and cultural barriers.
Pricing and quality differentials.
Inappropriate or out-of-scale products.
Currency considerations.
Action to facilitate better results:
Research and sourcing.
Understanding foreign business customs.
Forming partnerships and strategic alliances.
Establishing distributorships and sales agents.
Optimizing consultants and service vendors.
Two-way
information flow.
Managing logistics and physical distribution.
Legal
referrals and services.
Opportunities
and Objectives:
Flexible, long term relationships.
Comfortable transactions within a multifaceted marketplace.
Global internet communications.
Meeting financial goals.
Optimal organizational productivity.
Emphasizing better human performance in
business.
Consulting Programs - How we
work.
Jim Logan, background
Company
Information.
Logan
Marketing
17 Warren Street
Salem, MA 01970
(978) 744-6093, phone & fax
 jimlogansalem
Email
Jim Logan
Have a good day.
Obliterate acrimony. |